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Friday, October 5, 2018

Big Shoot Magazine Cover



WWW: I like the bold colour scheme that I used to reflect the fiery personality of the superstar 'Miss Scarlet'

I like the 'cut out' effect that I created by putting a border around the images

I like how the language connects with the story 


EBI: The image of Meghan Markle looks rushed; it could be made larger to stand out more

The choice of black text on the top of the poster doesn't really stand out

Thursday, October 4, 2018

Moana Trailer




Moana is a story of the daughter of the chief of a Polynesian Island. She is chosen by the ocean to reunite a mystic relic with a goddess, in order to break the curse that has been put over her Island.

Unlike Disney’s classic female protagonists, Moana is presented as a heroic character in the trailer. She does not need a prince to come and save her, instead she is shown as an equal to the male character, Maui, when they work together to break the curse.  We see Moana in a MS, steering her boat towards a stormy sea, looking determined and powerful. This positive representation of women sends out an important message to the young female audience, showing them that they are just as strong and capable as men. Additionally, the transformation from Disney's typical female protagonist reflects society’s changing values. As society has become more accepting of women being as strong and powerful as men, Disney have adapted the way that they present their characters. The strong female lead can also be seen in Disney’s frozen, as Anna saves her sister without the help of a man.

The male protagonist, Maui, attracts a large adult following as he is played by Hollywood legend, Dwayne Johnson. Dwayne has been in multiple comedy films and so from Disney's choice to hire him, they are connoting to the audience that the film will have funny elements that they can enjoy. An example of one of his funny moments comes towards the end of the trailer when he is hit in the bottom with blow darts and slowly falls to the ground.

Disney has also become more ethnically diverse by choosing to create a film with Polynesian protagonists. This widens the audience appeal as it is good to see ethnic minority groups being represented positively and accurately in the media. This strengthens Disney’s like-ability as it shows how the brand keep up with the ever changing, multicultural society and try to include everyone in the magic of their films.

Although Moana’s character subverts the audience’s expectations in many ways, it also conforms to classic Disney conventions in other aspects. For example, the theme of ‘good vs evil’ is very apparent in the trailer. At the beginning, we see a montage of wide shots to establish the Island setting. It is portrayed as the perfect place to live, as the vibrant colours of the water, land and sky connote that the Island is a place of serenity and happiness. However, the sense of tranquility created by the setting is juxtaposed by the fast paced, dramatic music that is playing in the background, which suggests to the audience that something bad is going to disrupt the peace on the Island. The audience can then infer from this that a battle between good and evil will take place during the film.

Furthermore, there is a sense of Magic in the trailer, shown when Moana is carried onto her ship by the magical ocean. Additionally, Maui is a demigod who can transform into different animals. This is seen when he jumps off a cliff and shape -shifts into a large bird, before transforming back into a human when he lands of Moana's ship. The sense of the supernatural appeals to the hardcore Disney fans who enjoy the magic and creativity in all Disney films.



Wednesday, October 3, 2018

Continuity Task 2 Evaluation






1. What was your role in task and what did you actually do?

I play the role of Miss Perkins in the short video, and so I had to act in several of the scenes. When I was not acting, I took part in filming and operating the sound on the camera.  For example, I filmed the panning shot of Emmanuel walking into the media block. Lastly, Hugo and I shared the responsibility of editing the sequence together, and the final edit can be seen above. We had to choose the best shots and then edit them together so that we had clear match-on-action throughout the sequence.


2. As a group, what factors did you take into account when planning, filming and editing?

Throughout the planning, filming and editing process, our group had to consider the demands of the brief. The main objective was to achieve full continuity, and so when planning our shots, we had to think about the rules of continuity, and how we would frame our shots to produce a seamless video. We also had to make sure that we had a simple and clear narrative that was easy to understand and follow.


3. How successful was your sequence? Did you fulfill the demands of the brief? Did you manage to demonstrate match on action, shot-reverse and 180-degree rule? Did you achieve continuity overall?

I believe that our sequence is quite successful. We managed to create lots of match-on-action and we used shot-reverse-shot quite frequently. We also managed to keep in consideration the 180-degree rule and so the short video doesn't disorientate the audience. The narrative is also quite funny and easy for the audience to follow. However, there are certain points in the video where we didn't achieve continuity. For example, the time on the clock changes quite dramatically between two shots when in reality, only a few seconds would have passed.


4. What have you learnt from completing the task? How might this impact on future video production work?

This task has taught me so much about continuity and creating continuous videos. I learnt that multiple shots need to be filmed in order to create a good match-on-action, and i now know the importance of having the master shot to fall back on when you don't have a brilliant match-on-action. This will help me in future productions as I know how much planning must go into creating a video which is so seamless. It is important to have a variety of shots to choose from in order to have good match-on-action.